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About

A Nexus of Practical Wisdom and Intellectual Exploration

At PHRONESIS, our mission is to rekindle the ancient yet ever-relevant concept of phronesis or practical wisdom. This website serves as a dynamic platform where the intersections of philosophy and cutting-edge realms like leadership, entrepreneurship, technology, and strategy are explored and understood through the lens of practical wisdom.

The Essence of Phronesis

Derived from Aristotle’s philosophical teachings, phronesis transcends mere knowledge. It represents an embodiment of practical wisdom, a virtue that guides us to act justly, ethically, and effectively in various life situations. This timeless concept, pivotal in Aristotelian ethics, forms the cornerstone of our explorative journey here at PHRONESIS.

Our Vision

Our goal is to evangelize the notion of phronesis in the modern context. Through insightful blog articles and scholarly research, we aim to illuminate how practical wisdom can shape and enhance various fields such as:

  • Leadership and Management Education
  • Entrepreneurship and Strategy
  • Technology and Innovation (Technophilosophy)
  • Futures Studies and Complexity
  • Philosophy and Transdisciplinarity
  • Artificial Intelligence and Neuroscience

Professor Phronesis: Your Guide to Practical Wisdom

Embedded within our platform is “Professor Phronesis,” an AI-driven guide designed to offer wisdom and insights across these diverse domains. Professor Phronesis embodies our commitment to blending ancient wisdom with contemporary intelligence, offering unique perspectives and guidance.

Join Our Journey

PHRONESIS is more than a website; it is a community dedicated to exploring and applying practical wisdom in a complex world. Whether you’re a leader, educator, entrepreneur, student, or an intellectual explorer, you’ll find a wealth of knowledge and a platform for growth here. Dive into the world of phronesis with us, and let’s navigate the rich tapestry of modern challenges with the wisdom of the ages.

Your Host

Aside from evangelising phronesis, Cobus Oosthuizen pursues phronesis in his own thinking, reasoning and acting. He is a phrontist, academic, and writer, and holds a PhD in Entrepreneurship and a PhD in Leadership Futures. Connect with him via his LinkedIn page, drop him an email, or visit his Substack.